Walk-a-Thon Fundraising Tips

Walkathons are a great way to have supporters raise funds for you with peer-to-peer fundraising pages. We asked clients using our walkathon platform for some tips on how to engage team captains and individual walkers.

1. Use an email marketing tool like Constant Contact or Mail Chimp to stay in touch with participants. Have a segmented list so you can contact just team captains or individual walkers.

2. Pick up the phone! Call team captains from previous 2-3 years and ask them to create a team again. A relationship with team captains is critical to success. Get to know them and establish a personal connection.

3. Set a fundraising goal for each individual walker and then multiply it by team members to get team goal. It will depend on each organization's goals but our client encourages a $100 per walker goal.

4. Ask team captains to encourage their team members to reach the fundraising goal. Followup is key. Don't be afraid to ask more than once.

5. Encourage team captains and individuals to contact local businesses to be an event sponsor. Sponsorships secured by teams count toward their overall goal.

6. Have a prize for the top fundraising team and encourage some friendly competition.

CharityWeb's online fundraising platform includes access to our Event-a-Thon platform that can be used for walkathons and other large events. Teams and individuals create peer-to-peer fundraising pages and email to friends and family to raise funds for your orgniazation.

FAQ

If you don't see the answers below, contact us or visit our documentation site

Do I Need Technical Knowledge to Use CharityWeb?

Absolutely not - that's our job! Our engineers match the look and feel of your existing site - copying the wrapper and navigation for our Donate and Register modules. Donors will feel like they never left your site. The page is hosted on our secure server and you simply link to it from the Donate button on your homepage. We take care of providing the online receipt and sending the email thank you with your organization's email address. For our Event-A-Thon and Peer Fundraising Pages, we have a mobile-ready template that you can quickly customize for your needs.

Can I Use My Existing Merchant Account?

No, you can use a better one that can save you money and provides excellent service, flexibility, and advanced features such as Apple Pay and Google Pay. And, the money will still be directed into your current bank account. It is easy to apply -- you do while signing up -- and your account is typically approved within an hour.

Can You Process Monthly Gifts?

Yes. Signing up for a monthly gift is a feature of every donation page. You can set separate giving levels for one-time and for recurring gifts. Donors can log in and maintain their own recurring gifts via a donor dashboard. We send an email thank you after each successful charge and notify donors if their card has failed.

How Do I Access Transaction Data?

We store your data in a password protected control panel. You can view and download into an Excel or CSV file format 24/7. We do not charge for multiple users.

Are you PCI compliant?

Yes. We use Stripe's Level 1 PCI technology making PCI compliance easy for us and for you.

How Do You Prevent Fraud?

We have a lot of experience dealing with fraudsters and have several safe guards in place that virtually eliminate fraud.

Does Customer Support Cost Extra?

No. We're available through techsupport@charityweb.net or by phone 866.4.eTools ext 104. One of our experienced engineers will be happy to assist you.

What Makes CharityWeb Special?

We have over 20 years of experience with online fundraising and are happy to share our knowledge with you. We've worked with some of the largest charities in America. Plus, there is our personal touch. You will communicate with the same knowledgeable staff so we understand your unique needs.